The Hype Reel. Notable for a gorgeous orange twist from our boy Luke Ashton, Spike Merchants hat and the rollof Tim Philips announcing the win of David Rrrrrrrrrrrrrrrrrrrrrrrrrrrrrrios of Spain.
Tag Archives: World Class 2013
Making drinks and not just getting a suntan
The winner has been announced, and it is not Luke Ashton. Making the top eight is a huge achievement and one he should be proud of, and Luke also was named winner on the Tapas challenge at the awards ceremony a few hours ago in Barcelona.
I can’t wait to hear from Luke about his experience and what his bar is going to look and feel like. I’m sure he’ll be buzzing after an epic few days on the Love Boat.
David Rios from Spain took out the overall title and I’ll write about him shortly.
Anyway, I’ve been chasing images of Luke actually making some drinks and I’ve finally got some. Enjoy.
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Luke Ashton is in the final eight
News from the Global Finals! The 8 bartenders through to the final round: USA, Japan, Switzerland, Norway, Spain, New Zealand, Puerto Rico & Australia.
Rejoice Australia! The British grip on glory is weakened.
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This Guy is World Class
He made great drinks, he won a hundred grand and in a few weeks time he’ll be on a mother fucking boat.
Huge congratulations to Luke Ashton on taking out the Australian finals of Diageo’s World Class tonight in Sydney. You can get a drink off him at Vasco on Cleveland St in Surry Hills, and soon at his new bar. Can’t wait!
Huge props as well to the Gourmantics, for this photo and many others, by far the fastest photo journalists in Sydney if not the world. I’ll write a feature on Luke’s dronks once the shots come through from the PR agency…
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One Hundred Million Dollars
The glow of the Australian win in Rio is still apparent in the hearts of minds of many in the industry here, despite the best efforts of Nawlins and Tales in intoxicating it out of people’s minds.
Against this heady backdrop, Diageo Reserve has come out with a massive piece of news.
The winner of World Class in 2013 will win one hundred million dollars towards building a volcano lair, complete with a tank full of sharks with lasers on their heads. one hundred thousand dollars towards opening a venue and expert mentorship to make it a reality.
That’s for the Australian winner.
Yes.
The Australian winner of World Class next year will win $100,000 towards opening a venue of their own.
The motto of World Class a couple of years back was “Raising the Bar.”
Increasingly more and more brands are offering trips, experiences and contests around the world. A few have even offered this sort of cash at a global level but $100,000 for an Australian winner? The bar has been truly raised.
I hope I still get to be a judge…
Release follows:
Everyday Drinking 