Cool little start of a campaign breaking in Australia for Ketel One. The video content is supported by OOH placements on bus shelters. Brands have been treating bartenders like heroes for a while now, but this really steps it up a notch.
Great call using Max Greco for one of the first vids too. He is awesome.
You can see some more videos here, and I’d guess there’s more to come.
Everyday Drinking 