Advertising, Spirit

Not Tequila

I know what I said yesterday, but I just watched the new Bundaberg Rum spot and thought it worth giving a share.

I have to say, I didn’t think that this one had the humor of the Drop Bear commercials of the magnificent Mr Logan, but they do open up a conversation on the history of the brand and the place it has in Australian culture.

I also think the first commercial is much better for the addition of the second.

Huzzah! Now if only they’d make the rum as good as the advertising.

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